Create and approve the first motion direction
Start with an approved iPhone image and define the first motion treatment. Review the product, composition, and important details throughout the clip before creating more versions.

Start from a mobile device or app presentation you already trust and extend it into motion for launches, feature marketing, campaigns, and social content.

Start with the approved iPhone image and review the first motion direction. The same product presentation can then support more clips, formats, launches, and campaign creative.
Start with an approved iPhone image and define the first motion treatment. Review the product, composition, and important details throughout the clip before creating more versions.

Keep the same approved iPhone presentation while changing the motion direction, campaign context, format, or message. Build a related set without recreating the starting product visual.

Continue from the approved product motion into launch clips, social formats, campaign creative, and supporting still images without starting from a disconnected workflow.

Continue from the approved source into the mockups, variations, and marketing content required for the current product or campaign.

Use a product image, device mockup, or approved mobile marketing visual as the starting frame. Using the approved device presentation keeps the phone, interface, and campaign composition aligned with the static launch assets.
Approve the product image once, then reuse it as the motion and campaign set grows.
Start with the iPhone visual that already presents the product, composition, and important details correctly.
Clean, expand, or refine the starting image when needed, then confirm the product and composition before adding motion.
Define the motion direction, then review product consistency, visible details, text legibility, and crop throughout the clip.
Keep the approved starting visual ready for new launch, social, and campaign versions instead of rebuilding the product presentation.
Approve the starting iPhone image and motion direction, then reuse the same product visual across more clips, formats, and campaigns.
